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Fishing Gear

Shop fishing gear for freshwater, ice fishing, family outings, and everyday angling at Fritz’s Outdoor Discounts. Explore fishing rods and reels, rod-and-reel combos, monofilament and braided line, tackle boxes, soft plastics, hard baits, jigs, hooks, terminal tackle, tools, and fishing accessories from trusted outdoor brands.

Whether you are targeting bass, walleye, panfish, trout, or preparing for your next ice-fishing trip, find practical equipment for beginners and experienced anglers. Visit our Birch Run, Michigan store for friendly help choosing in-stock gear, or shop online for an expanded selection. Items marked Online Only are shipped and are not stocked at the physical store.

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Zman Fishing Jigs & Lures Black 1/10 oz Z-MAN POWER FINESSE SHROOMZ
Zman Fishing Jigs & Lures Black 1/10 oz Z-MAN POWER FINESSE SHROOMZ
$3.99 - $3.99
$3.99
$3.99 - $3.99
$3.99

Z-MAN POWER FINESSE SHROOMZ

Zman Fishing
Low stock

Z-Man Power Finesse ShroomZ jig heads are designed for finesse presentations with soft-plastic baits. The compact mushroom-style head provides a na...

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$3.99 - $3.99
$3.99
$3.99 - $3.99
$3.99
Googan Baits Fish Hooks 1/0 GREEN SERIES LUNKER WEEDLESS WACKY HOOK
Googan Baits Fish Hooks 1/0 GREEN SERIES LUNKER WEEDLESS WACKY HOOK
$4.47 - $4.97
$4.47 - $4.97
$4.47 - $4.97
$4.47

GREEN SERIES LUNKER WEEDLESS WACKY HOOK

Googan Baits
Low stock

The Googan Green Series Lunker Weedless Wacky Hook is designed for wacky-rig presentations around vegetation and cover. Available in multiple hook ...

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$4.47 - $4.97
$4.47 - $4.97
$4.47 - $4.97
$4.47
Big Bite Baits Soft Bait ELECTRIC BLUE/CHARTREUSE 4.8" PRO SWIMMER (5pack)
Big Bite Baits Soft Bait CHICK MAGNET 4.8" PRO SWIMMER (5pack) Save up to 17% Save %
$5.99
$5.99 - $6.95
$5.99
$4.99 - $6.95
$4.99 - $6.95
$4.99

4.8" PRO SWIMMER (5pack)

Big Bite Baits
In stock

The Big Bite Baits 4.8-inch Pro Swimmer is a soft-plastic swimbait designed to provide a natural baitfish profile for freshwater predators. It can ...

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$5.99
$5.99 - $6.95
$5.99
$4.99 - $6.95
$4.99 - $6.95
$4.99
Save up to 17% Save %
Stren Fishing Line Stren Original Clear/Blue Fluorescent
$3.50 - $3.75
$3.50 - $3.75
$3.50 - $3.75
$3.50

Stren Original Clear/Blue Fluorescent

Stren
In stock

$3.50 - $3.75
$3.50 - $3.75
$3.50 - $3.75
$3.50
Northland Tackle Jigs & Lures SMELTINATOR JIG SMELT
$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49

SMELTINATOR JIG SMELT

Northland Tackle
In stock

$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49
Googan Baits Tackle GREEN SERIES TUNGSTEN DROPSHOT WEIGHTS
$4.10 - $4.97
$4.10 - $4.97
$4.10 - $4.97
$4.10

GREEN SERIES TUNGSTEN DROPSHOT WEIGHTS

Googan Baits
Low stock

Googan Green Series Tungsten Dropshot Weights provide compact weight for finesse drop-shot fishing. Available in multiple sizes so anglers can adju...

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$4.10 - $4.97
$4.10 - $4.97
$4.10 - $4.97
$4.10
Yamamoto Soft Bait CHARTREUSE/ELECTRIC BLUE YAM 3'' ZAKO (8 pack)
Yamamoto Soft Bait CREAM WHITE YAM 3'' ZAKO (8 pack)
Save 17% Save %
$5.99
$5.99 - $5.99
$5.99
$4.99
$4.99 - $4.99
$4.99

YAM 3'' ZAKO (8 pack)

Yamamoto
In stock

$5.99
$5.99 - $5.99
$5.99
$4.99
$4.99 - $4.99
$4.99
Save 17% Save %
Arkie Lures Soft Bait Orange Chartreuse Glitter PRO-MODEL CURL TAIL MINNOWS 2.5inch
Arkie Lures Soft Bait Orange Chartreuse Glitter PRO-MODEL CURL TAIL MINNOWS 2.5inch
$1.79 - $1.79
$1.79
$1.79 - $1.79
$1.79

PRO-MODEL CURL TAIL MINNOWS 2.5inch

Arkie Lures
Low stock

$1.79 - $1.79
$1.79
$1.79 - $1.79
$1.79
Big Bite Baits Soft Bait GREEN PUMPKIN 3.75" JOINTED JERK MINNOW (10 PACK)
Big Bite Baits Soft Bait 3.75" JOINTED JERK MINNOW / WTRMELON CHARTREUSE LAMINATE (10 PACK)
Save 10% Save %
$4.39
$4.39 - $4.39
$4.39
$3.95
$3.95 - $3.95
$3.95

3.75" JOINTED JERK MINNOW (10 PACK)

Big Bite Baits
Low stock

Big Bite Baits 3.75-inch Jointed Jerk Minnow soft baits provide a minnow-style profile for a variety of freshwater presentations. 3.75-inch soft je...

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$4.39
$4.39 - $4.39
$4.39
$3.95
$3.95 - $3.95
$3.95
Save 10% Save %
Arkie Lures Jigs & Lures Orange Chartreuse ARKIE SHINEEE HINEEE 1/16
Arkie Lures Jigs & Lures Silver ARKIE SHINEEE HINEEE 1/16
$2.49 - $2.49
$2.49
$2.49 - $2.49
$2.49

ARKIE SHINEEE HINEEE 1/16

Arkie Lures
Low stock

Arkie Shineee Hineee 1/16 oz fishing jig offered in multiple colors for freshwater fishing. 1/16 oz jig Multiple color options Designed for freshwa...

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$2.49 - $2.49
$2.49
$2.49 - $2.49
$2.49
Northland Tackle Terminal Tackle Metalic Chartreuse Glo-Shot Jig 1/8 oz
Northland Tackle Terminal Tackle Metalic Orange Glo-Shot Jig 1/8 oz
$4.99 - $6.49
$4.99 - $6.49
$4.99 - $6.49
$4.99

Glo-Shot Jig 1/8 oz

Northland Tackle
Low stock

The Northland Tackle Glo-Shot Jig in 1/8 oz provides a compact jigging presentation in a variety of metallic and glow color patterns. A versatile c...

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$4.99 - $6.49
$4.99 - $6.49
$4.99 - $6.49
$4.99
Big Bite Baits Soft Bait SILV BLD/WTR RD GHST TOAD TOUR TOAD BUZZBAIT 3/8OZ
Big Bite Baits Soft Bait BLACK BLADE/BLACK TOAD TOUR TOAD BUZZBAIT 3/8OZ
Save 9% Save %
$7.69
$7.69 - $7.69
$7.69
$6.98
$6.98 - $6.98
$6.98

TOUR TOAD BUZZBAIT

Big Bite Baits
Low stock

$7.69
$7.69 - $7.69
$7.69
$6.98
$6.98 - $6.98
$6.98
Save 9% Save %
Googan Baits Soft Bait Green Pumpkin 7pk RATTLIN' CHUNK 7pk
Googan Baits Soft Bait Black Blue Flake 7pk RATTLIN' CHUNK 7pk
$4.99 - $4.99
$4.99
$4.99 - $4.99
$4.99

RATTLIN' CHUNK 7pk

Googan Baits
Low stock

$4.99 - $4.99
$4.99
$4.99 - $4.99
$4.99
Plano Fishing Tackle Box 3600 StowAway Utility Box 6-21
$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99

3600 StowAway Utility Box 6-21

Plano
In stock

The Plano 3600 StowAway Utility Box keeps fishing tackle and small outdoor gear organized in a compact, easy-to-store format. Adjustable compartmen...

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$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99
Suffix Fishing Line SUFIX SIEGE LINE
$8.99 - $10.99
$8.99 - $10.99
$8.99 - $10.99
$8.99

SUFIX SIEGE LINE

Suffix
Low stock

$8.99 - $10.99
$8.99 - $10.99
$8.99 - $10.99
$8.99
YUM Bait Company Soft Bait Watermelon Red Flake Yum Spine Craw 8pk
YUM Bait Company Soft Bait Black/Blue Flake Yum Spine Craw 8pk
$3.49 - $3.49
$3.49
$3.49 - $3.49
$3.49

Yum Spine Craw 8pk

YUM Bait Company
In stock

$3.49 - $3.49
$3.49
$3.49 - $3.49
$3.49
HotHands Accessories and Parts HotHands Heated Insole
Save 9% Save %
$4.39
$4.39 - $4.39
$4.39
$3.99
$3.99 - $3.99
$3.99

HotHands Heated Insole

HotHands
In stock

HotHands Heated Insoles provide convenient warmth inside boots and shoes during hunting, ice fishing, camping, sporting events, work, and other col...

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$4.39
$4.39 - $4.39
$4.39
$3.99
$3.99 - $3.99
$3.99
Save 9% Save %
Big Bite Baits Soft Bait GRN PUMP ROADKILL SALT TUBE 2.5 (10 pack)
Big Bite Baits Soft Bait WHITE ILLUSION SALT TUBE 2.5 (10 pack)
Save 10% Save %
$5.49
$5.49 - $5.49
$5.49
$4.95
$4.95 - $4.95
$4.95

SALT TUBE 2.5 (10 pack)

Big Bite Baits
Low stock

Whether you’re stroking it, jigging it, flipping it, or throwing it weightless, the Salt Tube comes in a size and color that will work for the kind...

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$5.49
$5.49 - $5.49
$5.49
$4.95
$4.95 - $4.95
$4.95
Save 10% Save %
Northland Tackle Soft Bait BLACK EYE-CANDY MINNOW 4"
Northland Tackle Soft Bait PEARL WHITE EYE-CANDY MINNOW 4"
$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49

EYE-CANDY MINNOW 4"

Northland Tackle
Low stock

The Northland Eye-Candy Minnow 4-inch soft bait gives anglers a minnow-profile presentation for freshwater fishing. Available in multiple colors to...

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$6.49 - $6.49
$6.49
$6.49 - $6.49
$6.49
Yamamoto Soft Bait BLUE PEARL W/ LARGE SILVER FLAKE YAM 3.75" SHAD SHAPE WORM (10 pack)
Yamamoto Soft Bait BLUE PEARL W/ LARGE SILVER FLAKE YAM 3.75" SHAD SHAPE WORM (10 pack)
$5.95 - $5.95
$5.95
$5.95 - $5.95
$5.95

YAM 3.75" SHAD SHAPE WORM (10 pack)

Yamamoto
Low stock

$5.95 - $5.95
$5.95
$5.95 - $5.95
$5.95
Zman Fishing Soft Bait Green Pumpkin Z-MAN GOAT 3.75"
Zman Fishing Soft Bait Green Pumpkin Z-MAN GOAT 3.75"
$3.99 - $3.99
$3.99
$3.99 - $3.99
$3.99

Z-MAN GOAT 3.75"

Zman Fishing
Low stock

$3.99 - $3.99
$3.99
$3.99 - $3.99
$3.99
Zman Fishing Jigs & Lures Z-MAN FOOTBALL NEDZ HEAD
Zman Fishing Jigs & Lures Green Pumpkin 1/8oz. 3pk Z-MAN FOOTBALL NEDZ HEAD
$4.79 - $4.79
$4.79
$4.79 - $4.79
$4.79

Z-MAN FOOTBALL NEDZ HEAD

Zman Fishing
Low stock

Z-Man Football NedZ Heads are designed for Ned-rig and finesse fishing presentations. The football-style jig head provides a stable profile when pa...

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$4.79 - $4.79
$4.79
$4.79 - $4.79
$4.79
Yamamoto Soft Bait WATERMELON W/ COPPER / ORANGE W/ RED LAMINATE YAM 3.75" FLAPPIN' HOG
Yamamoto Soft Bait FIRE CRAW YAM 3.75" FLAPPIN' HOG
$6.95 - $6.95
$6.95
$6.95 - $6.95
$6.95

YAM 3.75" FLAPPIN' HOG

Yamamoto
Low stock

$6.95 - $6.95
$6.95
$6.95 - $6.95
$6.95
$5.99 - $5.99
$5.99
$5.99 - $5.99
$5.99

Krocodile 100 (3-5/16")

Rapala
Low stock

The Luhr-Jensen Krocodile 100 is a 3-5/16-inch fishing spoon available in several bright UV color patterns. Its spoon profile is suited to casting ...

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$5.99 - $5.99
$5.99
$5.99 - $5.99
$5.99