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Fishing Gear

Shop fishing gear for freshwater, ice fishing, family outings, and everyday angling at Fritz’s Outdoor Discounts. Explore fishing rods and reels, rod-and-reel combos, monofilament and braided line, tackle boxes, soft plastics, hard baits, jigs, hooks, terminal tackle, tools, and fishing accessories from trusted outdoor brands.

Whether you are targeting bass, walleye, panfish, trout, or preparing for your next ice-fishing trip, find practical equipment for beginners and experienced anglers. Visit our Birch Run, Michigan store for friendly help choosing in-stock gear, or shop online for an expanded selection. Items marked Online Only are shipped and are not stocked at the physical store.

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Lew's Fishing Rod Laser SG1 6'10'' Med Hvy Fast Casting Rod IM6 Save 3% Save %
$59.99
$59.99 - $59.99
$59.99
$57.99
$57.99 - $57.99
$57.99

Laser SG1 6'10'' Med Hvy Fast Casting Rod IM6

Lew's
Low stock

$59.99
$59.99 - $59.99
$59.99
$57.99
$57.99 - $57.99
$57.99
Save 3% Save %
Lew's Fishing Rod Lew's KVD Series 7'10-1 Med Crankbait Casting Rod
$109.95 - $109.95
$109.95
$109.95 - $109.95
$109.95

Lew's KVD Series 7'10-1 Med Crankbait Casting Rod

Lew's
Low stock

Images may not be exact as shown, please look at the model number and SKU or call for more info.

$109.95 - $109.95
$109.95
$109.95 - $109.95
$109.95
Lew's Fishing Rod Lew's KVD Series 6'8'-1 Med Light Crankbait Small Crankbaits Dock Casting Rod
$109.95 - $109.95
$109.95
$109.95 - $109.95
$109.95

Lew's KVD Series 6'8'-1 Med Light Crankbait Small Crankbaits Dock Casting Rod

Lew's
Low stock

Images may not be exact as shown, please look at the model number and SKU or call for more info.

$109.95 - $109.95
$109.95
$109.95 - $109.95
$109.95
Lew's Spinning Combo Laser LSG 20 Speed Spin 6'6-2 Med Light Spinning Combo Save 4% Save %
$69.99
$69.99 - $69.99
$69.99
$66.99
$66.99 - $66.99
$66.99

Laser LSG 20 Speed Spin 6'6-2 Med Light Spinning Combo

Lew's
Low stock

The Lew's Laser LSG 20 Speed Spin 6-foot-6 two-piece medium-light combo combines convenient transport with a versatile spinning setup for finesse a...

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$69.99
$69.99 - $69.99
$69.99
$66.99
$66.99 - $66.99
$66.99
Save 4% Save %
Lew's Baitcast Combo Laser MG 6'6 -1 Med Hvy Right Hand Baitcast Combo
$109.99 - $109.99
$109.99
$109.99 - $109.99
$109.99

Laser MG 6'6 -1 Med Hvy Right Hand Baitcast Combo

Lew's
Low stock

The Lew's Laser MG 6-foot-6 medium-heavy right-hand baitcast combo is a matched setup for bass anglers using jigs, Texas rigs, spinnerbaits, and ot...

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$109.99 - $109.99
$109.99
$109.99 - $109.99
$109.99
PFLUEGER Spinning Combo PFLUEGER LADY TRION SPINNING COMBO TRIONSPL61035MCBO
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$74.99
$74.99 - $74.99
$74.99
$69.99
$69.99 - $69.99
$69.99

PFLUEGER LADY TRION SPINNING COMBO TRIONSPL61035MCBO

PFLUEGER
Out of stock

Right/Left

$74.99
$74.99 - $74.99
$74.99
$69.99
$69.99 - $69.99
$69.99
Sold out
Zebco Spinning Combo ZEBCO WILDER SPIN COMBO 4'3"
Zebco Spinning Combo ZEBCO WILDER SPIN COMBO 4'3"
$29.99 - $29.99
$29.99
$29.99 - $29.99
$29.99

ZEBCO WILDER SPIN COMBO 4'3"

Zebco
In stock

$29.99 - $29.99
$29.99
$29.99 - $29.99
$29.99
Plano Fishing Tackle Box PLANO GUIDE SERIES FLY CASE
$17.99 - $17.99
$17.99
$17.99 - $17.99
$17.99

PLANO GUIDE SERIES FLY CASE

Plano
In stock

$17.99 - $17.99
$17.99
$17.99 - $17.99
$17.99
Berkley Fish Rod Lightning Rod BSLR661M
Save 10% Save %
$49.99
$49.99 - $49.99
$49.99
$44.99
$44.99 - $44.99
$44.99

Lightning Spinning Rod BSLR661M

Berkley
Low stock

The Berkley Lightning Spinning Rod BSLR661M is a 6'6" medium-power spinning rod for versatile freshwater use. It provides a useful balance of lengt...

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$49.99
$49.99 - $49.99
$49.99
$44.99
$44.99 - $44.99
$44.99
Save 10% Save %
Berkley Fish Rod Lightning Rod 7' MH
Sold out
$49.99
$49.99 - $49.99
$49.99
$39.95
$39.95 - $39.95
$39.95

Lightning Rod 7' MH

Berkley
Out of stock

The Berkley Lightning Rod 7' medium-heavy casting rod provides added length and power for bass and general freshwater fishing. A practical choice f...

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$49.99
$49.99 - $49.99
$49.99
$39.95
$39.95 - $39.95
$39.95
Sold out
$74.99 - $74.99
$74.99
$74.99 - $74.99
$74.99

SHAKESPEARE CEDAR CANYON FLY KIT

Shakespeare
Low stock

$74.99 - $74.99
$74.99
$74.99 - $74.99
$74.99
Northland Tackle Tackle Kit MIMIC MINNOW KIT Critter Craw Kit (18 Piece)
Northland Tackle Tackle Kit MIMIC MINNOW KIT Critter Craw Kit (18 Piece)
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$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99

MIMIC MINNOW KIT Critter Craw Kit (18 Piece)

Northland Tackle
Out of stock

$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99
Sold out
Northland Tackle Tackle Kit MIMIC MINNOW KIT Limber Leech Kit (24 Piece)
Northland Tackle Tackle Kit MIMIC MINNOW KIT Limber Leech Kit (24 Piece)
Sold out
$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99

MIMIC MINNOW KIT Limber Leech Kit (24 Piece)

Northland Tackle
Out of stock

$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99
Sold out
Northland Tackle Tackle Kit MIMIC MINNOW KIT Panfish Kit (24 Piece)
Northland Tackle Tackle Kit MIMIC MINNOW KIT Panfish Kit (24 Piece)
Sold out
$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99

MIMIC MINNOW KIT Panfish Kit (24 Piece)

Northland Tackle
Out of stock

$26.99
$26.99 - $26.99
$26.99
$24.99
$24.99 - $24.99
$24.99
Sold out
Lew's Fishing Rod Lew's Speed Stick 6'10-1 Med Glide bait/Jerkbait Walleye Spinning Rod
$89.99 - $89.99
$89.99
$89.99 - $89.99
$89.99

Lew's Speed Stick 6'10-1 Med Glide bait/Jerkbait Walleye Spinning Rod

Lew's
Low stock

The Lew's Speed Stick 6'10" medium spinning rod is designed for glide bait, jerkbait, and walleye presentations. A versatile freshwater rod for ang...

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$89.99 - $89.99
$89.99
$89.99 - $89.99
$89.99
Sold out
$99.99
$99.99 - $99.99
$99.99
$84.99
$84.99 - $84.99
$84.99

American Hero 7.1:1 6'10'' Med Hvy Right Hand Baitcast Combo IM6

Lew's
Out of stock

The Lew's American Hero right-hand baitcast combo pairs a 6-foot-10-inch medium-heavy rod with a 7.1:1 reel for freshwater fishing. 6-foot-10-inch ...

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$99.99
$99.99 - $99.99
$99.99
$84.99
$84.99 - $84.99
$84.99
Sold out
Fritz's Outdoor Discounts 1 Piece Minnow Fishing Lure
Fritz's Outdoor Discounts 1 Piece Minnow Fishing Lure
Sold out
$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99

1 Piece Minnow Fishing Lure

Fritz's Outdoor Discounts
Out of stock

Dive into your next fishing adventure with the 1 Piece Minnow Fishing Lure – the ultimate weapon in your tackle box arsenal!Crafted with precision ...

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$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99
Sold out
Fritz's Outdoor Discounts Artificial Minnow Multi-section Wobbler Fishing Bait
Fritz's Outdoor Discounts Artificial Minnow Multi-section Wobbler Fishing Bait
Sold out
$8.98 - $8.99
$8.98 - $8.99
$8.98 - $8.99
$8.98

Artificial Minnow Multi-section Wobbler Fishing Bait

Fritz's Outdoor Discounts
Out of stock

Introducing the ultimate catch magnet for anglers of all levels - our Artificial Minnow Multi-section Wobbler Fishing Bait! Crafted with precision ...

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$8.98 - $8.99
$8.98 - $8.99
$8.98 - $8.99
$8.98
Sold out
Fritz's Outdoor Discounts Red / H 7CM Triple-Hook Minnow Fishing Lure
Fritz's Outdoor Discounts 7CM Triple-Hook Minnow Fishing Lure
Sold out
$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99

7CM Triple-Hook Minnow Fishing Lure

Fritz's Outdoor Discounts
Out of stock

Embark on your next fishing expedition with confidence, armed with our 7CM Triple-Hook Minnow Fishing Lure!Reel in Success: This isn't just any lur...

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$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99
Sold out
Fritz's Outdoor Discounts Soft Plastic Worm Fishing Bait
Fritz's Outdoor Discounts Soft Plastic Worm Fishing Bait
Sold out
$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99

Soft Plastic Worm Fishing Bait

Fritz's Outdoor Discounts
Out of stock

Introducing our latest innovation in fishing gear: the Soft Plastic Worm Fishing Bait! Engineered for both fun and professionalism, this bait is me...

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$7.99 - $7.99
$7.99
$7.99 - $7.99
$7.99
Sold out
Fritz's Outdoor Discounts Fishing Lure Bait Set
Fritz's Outdoor Discounts Fishing Lure Bait Set
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$19.99 - $19.99
$19.99
$19.99 - $19.99
$19.99

Fishing Lure Bait Set

Fritz's Outdoor Discounts
Out of stock

"Introducing the Ultimate Fishing Lure Bait Set for Every Angler!"Discover the perfect companion for your fishing adventures with our comprehensive...

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$19.99 - $19.99
$19.99
$19.99 - $19.99
$19.99
Sold out
Fritz's Outdoor Discounts Artificial Fishing Bait Accessories
Fritz's Outdoor Discounts Artificial Fishing Bait Accessories
Sold out
$9.99 - $9.99
$9.99
$9.99 - $9.99
$9.99

Artificial Fishing Bait Accessories

Fritz's Outdoor Discounts
Out of stock

Introducing our latest innovation: Artificial Fishing Bait Accessories! Elevate your fishing experience with our meticulously crafted accessories d...

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$9.99 - $9.99
$9.99
$9.99 - $9.99
$9.99
Sold out
Fritz's Outdoor Discounts Fish Artificial Bait
Fritz's Outdoor Discounts Fish Artificial Bait
Sold out
$9.99 - $9.99
$9.99
$9.99 - $9.99
$9.99

Fish Artificial Bait

Fritz's Outdoor Discounts
Out of stock

Introducing our latest innovation in fishing gear: the Fish Artificial Bait, designed to elevate your fishing experience to new heights! Crafted wi...

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$9.99 - $9.99
$9.99
$9.99 - $9.99
$9.99
Sold out
Fritz's Outdoor Discounts Accessories and Parts Kit 165 Peças Fishing Lure Kit
Fritz's Outdoor Discounts Accessories and Parts Kit 165 Peças Fishing Lure Kit
Sold out
$59.99 - $59.99
$59.99
$59.99 - $59.99
$59.99

Fishing Lure Kit

Fritz's Outdoor Discounts
Out of stock

INTRODUCING THE ULTIMATE FISHING LURE KIT: BOOST YOUR CATCH BY 3X IN JUST 1 DAY!For all fishing enthusiasts seeking to enhance their experience: sa...

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$59.99 - $59.99
$59.99
$59.99 - $59.99
$59.99
Sold out